In automotive sales, Appointments Solve Everything.

Digital BDC Academy teaches you everything you need to know to


Reach More Prospects

Build Trust

Set More Appointments

Turn Conversations Into Closed Deals


This course expands on my best-selling book, The Art of Text Message Selling,

and gives you the


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Hear From Some Clients

Digital BDC Academy is a sales game-changer!

"We are getting more customers in the door who are ready to buy."

"This system works. I am connecting with more people, and I have more people being referred to me."

"I now know the secrets and have the tools to increase my sales and my income."

Here's what I cover in this course:

  • The evolution of sales in a digital environment
  • The technology tools that can positively impact your sales NOW
  • Why social selling should be the number one tool your team is using
  • How to effectively reach customers who want to buy
  • How communicating digitally must be unique
  • Identifying and crafting messages that convert
  • Tactics to increase appointments
  • Why consistent persistence wins
  • Mindset = more money
  • How to close a deal using video
  • The 23 secrets to dominate your market through social selling

Meet Billy Merritt

Billy Merritt is a sales and marketing master and the pioneer of what is now known as the Facebook Buyback Event, or more generally, the Facebook Sales Event.

‚ÄčBilly is the best selling author of The Art of Text Message Selling, How To Make Millions with Social Media. He also is a sales trainer, speaker, and founder of DigiNinja, the complete digital sales solution that has helped thousands of car dealers across the country and tens of thousands of salespeople dominate their markets. Billy is known as the "salesman's advocate." He mentors, coaches and trains salespeople in all 50 states and Canada.

Billy's state-of-the-art 3,000 square foot studio and call center operates  seven days a week. They serve more than 2,000 dealers coast to coast with:

  • Digital Marketing

  • Social Media Management

  • Text Message Marketing

  • Sales Events

  • Sales Training

  • Staffing

The dealers we serve dominate their markets. Simply put, We Move Metal.

What You Get

23 On-Demand Video Modules, 3 Bonuses

Course Curriculum


Text is vital to your survival in the sales game.

Avoiding Mistakes

Knowing what to say and what not to say.

Rule #1 - Make A Big Offer

How to grab the attention of your audience 

Rule #2 - Be Fast Or You're Dead

Why you need speed responding to leads

Rule #3 - Have A Great Attitude

People will pay more for a great attitude than a great product

Rule 4 - Use Visual Tools

Learn which tools you need and how to use them to get the prospect to take action

Rule 5 - Start Calling

Learn the purpose and steps of the successful sales process using text & phone calls

Rule #6 - Leave A Voicemail

Top tips to get people to listen to and respond to your voicemails

Rule #7 - Keep Sending Information

Know the who, what and when of giving information to generate sales

Rule #8 - Appointments

Get the simple tool to use to lockdown appointments

Rule #10 - Use Positive Language

How your words can influence your sales

Rule #11 - Carefully Copy & Paste 

How to be ready and responsive to inquiries and objections

Rule #12 - Love The One You're With

Learn tactics for treating every customer like he or she is the only one you will ever have.

Rule #13 - Overcome Objections

Learn how to close more deals regardless of objections.

Rule #14 - Use Mass Messaging

How to grow your database, identify channels to use and reach your audience  

Rule #15 - Send A Secure Online Credit Application

Ways to streamline the process and make it easier for the customer.

Rule #16 - The Video Close

How to close deals through recorded video.

Rule #17 - Beg For It

How to craft your message so people want to help you.

Rule #18 - Apologize

How to reinitiate a dormant conversation.

Rule #19 - Be Patiently Persistent

Keep your pipeline full so you are closing deals consistently

Rule #20 - Ask For Referrals & Testimonials

The number one thing you need to get referrals.

Rule #21 - Make Mistakes

There are only two ways you can fail.

Rule #22 - Text Them One More Time

How competency and consistency can make you money.

Rule #23 - Make One More Call

What to expect from yourself and your customers to win in the sales game.

FREE Bonuses


The Art of Text Message Selling Book


How To Double Your Sales in 12 Months Guaranteed



What Are You Willing To Give Up To Get Your Money Right

Yes, Let's Get Started Today

Key Benefits From This Course

  • Winning mindset
  • High expectations
  • High level of confidence
  • Stellar communication skills
  • Speed and efficiency
  • More qualified leads
  • New tools and skills
  • Crafting the perfect offer
  • Customer credibility
  • Top-notch phone skills
  • Persistence 
  • Tactical tricks for setting appointments
  • Video selling skills
  • More leads
  • More appointments
  • More sales
  • More money/revenue


You can change your day, your month, your year in sales....beginning TODAY!


Yes, Let's Get Started Today